Founded in 2000, the company now has over 175 Camps throughout North America. In 2014, Camp Bow Wow was acquired by VCA Inc., a leading animal healthcare company, and now both entities are wholly owned subsidiaries of Mars Inc.
In 2018, LookFar Labs was approached by a multi-franchise owner of Camp Bow Wows in Louisiana and Alabama.
His facilities book between 100-200 dogs per day, and his staff was struggling to stay on top of Camper (dogs) details and events such as baths, feedings, and medication. In addition to achieving greater efficiency, he wanted to create a tracking system to have greater visibility into where each dog is at any given moment through the use of beacons attached to the dogs’ collars.
Through site visits and interviews with staff members at Camp Bow Wow Mid-City, we gained an intimate understanding of current processes and existing software solutions.
For the dog tracking functionality, we spent time researching and testing Accuware’s Bluetooth Low Energy devices. Once we understood how they operated and completed our Technical Analysis of both existing systems and new technology, we began architecting a solution to seamlessly fit into Camp Bow Wow’s day-to-day.
The app has streamlined Camp Bow Wow’s operations, increased their bottom line, improved customer service, and provided a differentiator for them in the marketplace.
The reduction of human error has bought back time for the staff to do their jobs even better.